Quick Facts
- Budget-conscious sportswear shoppers
- Tennis and soccer enthusiasts
- Fans of Italian heritage brands
- Sign up for newsletter to get 15% discount code for new subscribers
- Free shipping on orders over €99, otherwise €10 standard shipping
- No official Lotto shopping app exists - avoid third-party apps as they are scams
- 14-day return window with refunds taking approximately 15 days after warehouse receipt
Lotto.it offers authentic Italian sportswear at reasonable prices, but requires digital payment methods only and careful navigation to avoid fake apps. Best for shoppers willing to hit the €99 threshold for free shipping.
Most sportswear guides tell you to chase the hypethe limited drops and the triple digit price tags. But if you are looking for authentic Italian heritage without the ‘luxury tax,’ Lotto Italy remains one of the smartest plays in the market.
While the brand was quieter in the 2010s, it has entered a resurgence phase under new management. However, shopping on the Italian site (Lotto.it) comes with specific logistics you need to master. We aren’t just talking about shoes; we are talking about navigating shipping thresholds, avoiding fake apps, and knowing exactly when the sales drop.
The Heritage: More Than Just Retro
To understand the product, you have to look at the timeline. While the Caberlotto familyowners of F. C. Trevisolaid the industrial groundwork in Montebelluna back in 1939, the ‘Lotto’ brand as we know it officially hit the court in June 1973.
Fast forward to late 2025, and the landscape has shifted. The brand is now managed by WHP Global, a New York powerhouse that acquired the trademark rights in 2021. This shift has revitalized their designs, merging that classic 1970s tennis aesthetic with modern tech.
Who wears them now? Forget the old roster. Today, you will see Lotto gear on tennis stars like Ons Jabeur and Elise Mertens, or U. S. soccer talents like Sofia Huerta. The brand has moved on from the Sergio Ramos era to focus on new, dynamic talent.
The “Practitioner’s Guide” to Buying Online
Shopping on Lotto.it is straightforward, but there are friction points for international or even local buyers. Here is the reality of the checkout process.
1. Account Creation (The Quick Path)
You don’t strictly need an account to browse, but you want one for the tracking. The process is standard: click the user icon top right, fill in the basics, and verify via email.
Insider Tip: Before you buy anything, sign up for their newsletter. As of December 2025, this triggers a 15% discount code for new subscribers. Don’t leave that money on the table.
2. Payment Methods: No Cash on Delivery
This is where many shoppers get stuck. Unlike many Italian retailers that still favor Contrassegno (Cash on Delivery), Lotto.it does not currently offer cash on delivery.
You must use digital methods. The platform supports:
- Credit/Debit Cards (Visa, Mastercard, Maestro)
- PayPal (Highly recommended for buyer protection)
- Digital Wallets (Apple Pay/Google Pay depending on device)
Shipping Logistics: The €99 Rule
Shipping costs have risen across Europe, and Lotto has adjusted its policy. As of late 2025, here is the breakdown for Italy:
- Standard Shipping Cost: €10 for small orders.
- Free Shipping Threshold: Orders over €99 ship free.
- Speed: Processing takes 1-2 days, with delivery taking another 2-3 working days. Expect roughly a week from click to door.
If you are used to shopping across borders, you might want to compare these logistics with other European hubs. For instance, the logistics for online pharmacies in Italy or shipping from France often follow similar courier patterns.
The “No App” Warning (Crucial)
Here is a critical warning for mobile shoppers: There is no official Lotto Sport shopping app.
If you search “Lotto” in the App Store, you will find the national lottery app or regional distributors for Asia. Do not download third-party apps claiming to be the “Lotto Outlet.” They are often data farms or scams. Always shop directly through the browser on lotto.it.
Returns: The 14-Day Window
Lotto’s return policy is strict but fair. You have a 14-day window from the date of delivery to request a return. Once authorized, you have another 10 days to physically ship the product back.
The Process:
- Log in and go to My Orders.
- Select the item and click Return.
- Wait for the email authorization with the warehouse address.
- Important: Refunds are not instant. It typically takes about 15 days after the warehouse receives your return for the money to hit your account.
Smart Shopping: Sales & Outlets
If you aren’t in a rush, timing is everything. Italy’s official winter sales (Saldi Invernali) usually kick off in early January. However, the online store often runs “Pre-Sale” promotions in late December.
You can also check the “Outlet” section of the site year round. Discounts here often hit 30-50%, rivaling what you might find on aggregator sites like those mentioned in our guide to shopping sites in the Netherlands.
Need Help? Customer Service Hours
If a shipment goes missing or a size is wrong, don’t rely on social media DMs; they are often unmonitored. Use the official channels:
- Phone: +39 0423 076 017
- Hours: Monday to Friday, 9:00 AM to 6:00 PM (CET).
