Quick Facts
- Expats living in Czech Republic
- Online shoppers seeking consolidated marketplaces
- Premium grocery delivery users
- MALL.cz fully integrated into Allegro.cz as of March 2025 - check actual sellers before purchasing
- Always use Heureka's 'Ověřeno zákazníky' badge to avoid dropshipping scams across 55,000+ e-shops
- Rohlik.cz is the gold standard for premium grocery delivery operating in 5 countries
- CZC.cz closed its standalone shop and now operates only as a marketplace seller on Allegro
The Czech e-commerce landscape has consolidated dramatically around Allegro's marketplace model. Use Heureka for price comparison and trust verification, choose Rohlik for premium groceries, and always verify the actual seller when shopping on marketplace platforms.
- The Reality: You are now shopping on a marketplace. This means you might buy a coffee machine from MALL and coffee beans from a third-party seller in the same basket.
- Logistics: The integration has massively improved delivery options. You now have access to over 14,000 pickup points and boxes (including Allegro One Box, Zásilkovna, and DPD) across the country.
- Verdict: It is less “local charm” and more “logistical efficiency.” Great for consolidation, but check who the actual seller is before hitting buy.
Heureka
If you don’t check Heureka before buying, you are likely overpaying. Heureka Group remains the absolute authority on pricing, covering over 55,000 e shops and serving 23 million monthly users across Central and Eastern Europe.
The Pro Tip: Do not just look at the price. Look at the “Ověřeno zákazníky” (Verified by customers) badge. In a market where new dropshipping scams pop up daily, this blue badge is the only trust signal that matters. It is a vital tool, much like how savvy shoppers compare online electronics stores in Singapore to avoid gray market goods.
Food Delivery: The Battle for Your Fridge
The Czech Republic punches well above its weight in grocery delivery. We aren’t just talking about pizza; we are talking about full weekly grocery hauls delivered in 90 minutes.
Rohlik.cz
Rohlik is the gold standard. It is not the cheapest, but the service is impeccable. As of late 2025, the Rohlik Group operates actively in five countries: the Czech Republic, Hungary (Kifli), Austria (Gurkerl), Germany (Knuspr), and Romania (Sezamo). Note that previously planned expansions into Italy and Spain under the Sezamo brand are currently off the table.
They specialize in “farm to-door” produce. If you are looking for high-end chocolate that rivals the top chocolatiers in the Netherlands, Rohlik is your best bet for premium imports.
Foodora (formerly Dáme Jídlo)
If you still see red backpacks with a fork and knife logo, that’s history. The service formerly known as Dáme Jídlo has fully rebranded to Foodora. It remains the dominant force in prepared food delivery, covering over 170 cities and towns across the republic.
With a network of over 6,000 partners, it’s reliable, though delivery fees have crept up. It’s perfect for those nights when cooking is simply not an option.
Electronics: The End of an Era
The electronics market has seen the most emotional change for locals. The “geek” culture is shifting toward corporate efficiency.
CZC.cz
CZC was once the independent shrine for Czech IT enthusiasts. As of late 2024, the standalone e-shop was closed, and CZC moved entirely onto the Allegro marketplace. While the brand lives on as a “shop in-shop” offering around 70,000 items, the experience is different.
Practitioner Tip: You can still buy assembled PCs and specialized gear, but pay close attention to the warranty terms, which are now governed by the broader marketplace policies. It’s still a solid choice, but the “community feel” is largely gone.
Fashion: Stricter Returns & Policies
Fashion e-commerce in the Czech Republic is maturing. The days of unlimited free returns are fading as companies tighten their belts to reach profitability.
About You
About You remains a heavy hitter, competing directly with platforms like Zalando. However, read the fine print: the generous conditions have changed. As of 2025, the standard return period is 30 days (down from the legendary 100 days), and free shipping is now generally reserved for orders over 499 CZK.
It is still one of the smoothest app experiences out there, but don’t assume you have three months to return that winter coat anymore.
BIBLOO
Bibloo focuses on premium brands (think Tommy Hilfiger, Calvin Klein). Their logistics are fastoften next daybut their return policy is strict. You have 30 days, and unlike some competitors, you typically pay for return shipping unless the item is defective or you are a VIP member.
Second-Hand & Marketplace
While platforms like Vinted are surging in popularity for clothes, one local legend remains relevant for general goods.
Bazar.cz
In an era of flashy apps, Bazar.cz keeps it simple. It is the classifieds section of the internet. It operates similarly to how people use local sites for online shopping in Angola—it’s peer to-peer, raw, and effective. From used cars to furniture, if you want to negotiate directly with a human and pay cash on pickup, this is your spot.
The Czech Republic boasts one of the highest densities of e shops per capita in Europe. But if you haven’t refreshed your bookmarks recently, you might be navigating a ghost town. The market has brutally consolidated. Giants have merged, beloved local brands have been absorbed by international marketplaces, and service standards have shifted.
Buying online here isn’t just about finding a product; it’s about knowing which platform actually holds the stock and who will handle your warranty when things break. This isn’t a history lessonit’s your survival guide to the Czech e-commerce landscape as we head into 2026.
The General Marketplaces: The Allegro Era
The biggest shift in recent years is the transition from standalone e shops to massive marketplaces. If you are looking for a “Czech Amazon,” you won’t find one single entity, but you will find a massive consolidated network.
MALL (Now Part of Allegro)
Forget what you knew about MALL as a standalone shop. As of March 31, 2025, MALL.cz has been fully integrated into the Allegro.cz platform. While the brand remains as a storefront, the backend is powered by the Polish giant Allegro.
- The Reality: You are now shopping on a marketplace. This means you might buy a coffee machine from MALL and coffee beans from a third-party seller in the same basket.
- Logistics: The integration has massively improved delivery options. You now have access to over 14,000 pickup points and boxes (including Allegro One Box, Zásilkovna, and DPD) across the country.
- Verdict: It is less “local charm” and more “logistical efficiency.” Great for consolidation, but check who the actual seller is before hitting buy.
Heureka
If you don’t check Heureka before buying, you are likely overpaying. Heureka Group remains the absolute authority on pricing, covering over 55,000 e shops and serving 23 million monthly users across Central and Eastern Europe.
The Pro Tip: Do not just look at the price. Look at the “Ověřeno zákazníky” (Verified by customers) badge. In a market where new dropshipping scams pop up daily, this blue badge is the only trust signal that matters. It is a vital tool, much like how savvy shoppers compare online electronics stores in Singapore to avoid gray market goods.
Food Delivery: The Battle for Your Fridge
The Czech Republic punches well above its weight in grocery delivery. We aren’t just talking about pizza; we are talking about full weekly grocery hauls delivered in 90 minutes.
Rohlik.cz
Rohlik is the gold standard. It is not the cheapest, but the service is impeccable. As of late 2025, the Rohlik Group operates actively in five countries: the Czech Republic, Hungary (Kifli), Austria (Gurkerl), Germany (Knuspr), and Romania (Sezamo). Note that previously planned expansions into Italy and Spain under the Sezamo brand are currently off the table.
They specialize in “farm to-door” produce. If you are looking for high-end chocolate that rivals the top chocolatiers in the Netherlands, Rohlik is your best bet for premium imports.
Foodora (formerly Dáme Jídlo)
If you still see red backpacks with a fork and knife logo, that’s history. The service formerly known as Dáme Jídlo has fully rebranded to Foodora. It remains the dominant force in prepared food delivery, covering over 170 cities and towns across the republic.
With a network of over 6,000 partners, it’s reliable, though delivery fees have crept up. It’s perfect for those nights when cooking is simply not an option.
Electronics: The End of an Era
The electronics market has seen the most emotional change for locals. The “geek” culture is shifting toward corporate efficiency.
CZC.cz
CZC was once the independent shrine for Czech IT enthusiasts. As of late 2024, the standalone e-shop was closed, and CZC moved entirely onto the Allegro marketplace. While the brand lives on as a “shop in-shop” offering around 70,000 items, the experience is different.
Practitioner Tip: You can still buy assembled PCs and specialized gear, but pay close attention to the warranty terms, which are now governed by the broader marketplace policies. It’s still a solid choice, but the “community feel” is largely gone.
Fashion: Stricter Returns & Policies
Fashion e-commerce in the Czech Republic is maturing. The days of unlimited free returns are fading as companies tighten their belts to reach profitability.
About You
About You remains a heavy hitter, competing directly with platforms like Zalando. However, read the fine print: the generous conditions have changed. As of 2025, the standard return period is 30 days (down from the legendary 100 days), and free shipping is now generally reserved for orders over 499 CZK.
It is still one of the smoothest app experiences out there, but don’t assume you have three months to return that winter coat anymore.
BIBLOO
Bibloo focuses on premium brands (think Tommy Hilfiger, Calvin Klein). Their logistics are fastoften next daybut their return policy is strict. You have 30 days, and unlike some competitors, you typically pay for return shipping unless the item is defective or you are a VIP member.
Second-Hand & Marketplace
While platforms like Vinted are surging in popularity for clothes, one local legend remains relevant for general goods.
Bazar.cz
In an era of flashy apps, Bazar.cz keeps it simple. It is the classifieds section of the internet. It operates similarly to how people use local sites for online shopping in Angola—it’s peer to-peer, raw, and effective. From used cars to furniture, if you want to negotiate directly with a human and pay cash on pickup, this is your spot.
